ALA Conference Discounted Hotel Rates End Next Week

The American Lighting Association is ready for its 2026 ALA Conference in Tucson, Arizona at the luxurious Westin La Paloma Resort & Spa, but the special hotel rate ends September 2.  

From September 27–29 in Tucson, Arizona, American Lighting Association (ALA) members from across the industry will gather for practical insights, candid conversations and the opportunity to connect with the people shaping where the industry goes next at its annual conference.

Don’t wait to book your hotel reservation or you will miss out on the discounted rate provided for ALA members. The deadline for receiving this special rate is September 2.

According to the association, “This year’s conference lineup starts with what matters most to our members. We listened to what you’re facing, what you want to know about and where you see opportunities ahead — then we built sessions around it.”

Among the topics discussed are:

• Lighting-specific economic insights to help you understand what’s ahead

• Member-led leadership panels focused on real-world challenges and opportunities

• Manufacturer and representative programming designed around the unique needs of those audiences

• Women in Lighting programming featuring industry voices and perspectives

• Advocacy and government affairs discussions

• Product category education to keep you informed and competitive

• More opportunities to exchange ideas with peers who understand the business

Not to mention the Tucson environment is the ideal backdrop to see the impact of Dark Sky legislation for yourself.

A Sonoran Desert Jeep tour and Guided Sonoran Desert Hike are among the activities open to ALA members attending Conference. (See Conference schedule for details.)

For more information about the Conference, click here. View the Westin La Paloma resort here.

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