U.S. and Canadian lighting showrooms encouraged to enter the Showroom of the Year Awards …
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Calling All Showrooms: Time to Shine
U.S. and Canadian lighting showrooms encouraged to enter the Showroom of the Year Awards
Dallas Market Center is excited to announce the call for entries for the 17th annual Showroom of the Year Awards (SOTY), set to take place during the June 24-27 Lightovation show. The event, held in partnership with Linda Longo, Editor-in-Chief of Lighting News Now, honors exceptional independent lighting retailers across North America.
“As retailing continues to face new and different challenges, I am always impressed by the way lighting showrooms have risen to the occasion with innovative marketing and business strategies,” Longo said. “The Showroom of the Year Awards shine a spotlight on the most exceptional showrooms in North America while providing inspiration to their peers. I can’t wait to see the creative and smart ideas that participants in the Showroom of the Year Awards share with us this year.”
The SOTY Awards are judged on several criteria, including merchandising display, marketing and advertising, customer service and engagement, employee education and motivation, and community involvement. Finalists will be named in categories based on dollar volume, with a winner in each category. All finalists are also eligible for three specialty awards: Outstanding Merchandising Display, Exceptional Community Involvement, and Showroom of the Future.
Any independent lighting retailer in North America is eligible for these awards, and anyone in the industry may nominate a store. Retailers are also encouraged to enter their own businesses. All nominations and entries must be submitted by March 2, and both forms are available here.
Winners will be announced during the summer edition of Lightovation show at a special Showroom of the Year Awards ceremony open to all Lightovation attendees. Follow the hashtag #SOTYAwards on social media for the latest updates.
To make plans for upcoming markets, visit the Dallas Market Center website and download the Dallas Market Center and Lightovation apps. Also, keep up-to-date on all information by visiting Dallas Market Center on Facebook, Twitter, Instagram, and the DMC Blog.
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