ALA Hires Government Affairs Consultant, Effective Immediately

The American Lighting Association (ALA) has contracted Palmer Schoening of Schoening Strategies in Washington, D.C., as a government affairs consultant after last month’s departure of Michael Weems, ALA’s long-time VP/Public Policy.

In light of the recent and ongoing governmental changes under the current administration, many ALA members felt it was imperative to have someone appointed as soon as possible to oversee this important sector. To that end, Schoening has worked with several small business trade associations – including the National Association of Electrical Distributors (NAED) – to provide them with a presence in Washington over the past 10 years. In fact, it was the NAED, which is a partner association of ALA, along with other firms, that strongly recommended Schoening be hired based on his experience as a representative in a related industry.  

The ALA is also a member of the Family Business Coalition, which Schoening heads. The Family Business Coalition fights for tax relief for America’s family-owned and operated businesses. With so many multigenerational businesses within the ALA membership, Schoening’s expertise will help the industry during this important year in tax policy, as many of the 2017 Tax Cuts and Jobs Act are scheduled to expire.

“I look forward to serving the unique membership of ALA, which includes manufacturers, retailers, and manufacturers’ representatives, all of whom have a significant stake in the current policy battles happening on Capitol Hill. ALA needs to have a seat at the table during this important year and into the future,” Schoening said.

Added Laurie Gross, ALA Interim president & CEO, “I am excited to welcome Palmer to the ALA team. He brings valuable knowledge and experience to ALA’s government affairs efforts as we continue to chart our path forward.”

According to the ALA, Schoening maintains top-tier relationships with the administration and other key members of Congress. He has testified in front of the Senate Committee on Small Business and Entrepreneurship and holds degrees from Hillsdale College and George Mason University.

Schoening will begin immediately to advocate for ALA on Capitol Hill, manage the ALA Political Action Committee, and enhance ALA’s overall legislative efforts in Washington, D.C.