Business

Lightovation Report: Organic Appeal Stays Strong

Natural elements – whether as real materials or design inspiration – remained a top trend at June Lightovation. Consumers shopping at every price point continue to be interested in styles that evoke…

Behind the Design: Pooky’s Jo Plant

The chief creative director for the award-winning British brand talks about how Pooky’s colorful, whimsical vibe is influencing lighting design in the U.S. and what this year’s acquisition by Visual Comfort &…

AI Is Deciding Where Consumers Buy Lighting

Ronn Torossian of 5W AI Communications tells Lighting News Now what the results of his firm’s new research means for the lighting industry. A recently released research study examined how ChatGPT, Claude,…

Market Keynote to Address Consumer Shifts in Design

At the upcoming High Point Market, an opening day keynote will discuss findings from the 2026 Whole-Home Design Study by HPMA and NKBA. The High Point Market Authority (HPMA) has announced its…

Beat the Crowd: Register Now for High Point Market

HPMA’s Market Concierge is ready to assist registered guests with travel planning for the October market. The High Point Market Authority (HPMA) has announced that online registration is now open for Fall…

DMC & ART Announce ARTS Awards Nominating Panel + Committee

Lighting News Now editor among the industry professionals on the nominating panel. The next edition of the popular ARTS Awards is well underway. This week, Dallas Market Center (DMC) and ART, the…

Quoizel Debuts New Website

The manufacturer has revamped its digital presence to make the product discovery aspect of customers’ shopping process easier. Goose Creek, S.C.-based Quoizel has updated its website to include improved navigation and user-friendly…

Simple, Not Easy: New Designs at Lightovation

One popular trend in lighting design is a pared-down aesthetic that can look organic or modern — or a combination of both. What looks like a “simple” design, however, turns out to…

Maxim Lighting Hires National Sales Manager

Maxim Lighting has bolstered its expansion into the multifamily market with the strategic hire of building industry veteran Jason Wade. California-based Maxim Group – parent company of Maxim Lighting, ET2, and Studio…

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