Candace Moore Joins Fanimation

With experience in the ceiling fan industry in both the manufacturer and retail sectors, Candace Moore joins the ceiling fan manufacturer as director of ecommerce.

Seasoned ceiling fan veteran Candace Moore will apply her background in ecommerce and operations to her new role as director of ecommerce for ceiling fan manufacturer Fanimation.

Candace Moore joins the ceiling fan manufacturer Ceiling fan industry veteran I am the Director of eCommerce at Fanimation, where I lead the company’s digital commerce strategy and growth within the ceiling fan and lighting industry.

“My role sits at the intersection of marketing, product, operations, and technology to ensure our digital presence reflects the quality and craftsmanship of the Fanimation brand,” Moore noted on LinkedIn, adding, “I’m looking forward to working with such a talented group and helping drive the next chapter of Fanimation’s digital growth.”

Most recently Moore was vice president of revenue operations and digital strategy at Matthews Fan Company. Prior to that role, she was director of ecommerce for Matthews Fan.  

On the retail side, Moore was with Del Mar Fans and Lighting in Florida for nine years. There she served in such roles as chief operating officer – where she led company-wide operations across ecommerce systems and inventory plus was involved with strategic planning – as well as general manager of operations and ecommerce manager.

She also operated her own independent consultancy, providing advisory support to organizations focused on retail, e-commerce, and operational effectiveness. As a consultant, she has advised leadership teams on operational alignment, process improvement, and scalable internal workflows.

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