{"id":777,"date":"2025-03-07T21:02:28","date_gmt":"2025-03-07T21:02:28","guid":{"rendered":"https:\/\/lightingnewsnow.com\/?p=777"},"modified":"2025-03-07T21:09:08","modified_gmt":"2025-03-07T21:09:08","slug":"lineage-collections-appoints-hannah-grisack-director-marketing","status":"publish","type":"post","link":"https:\/\/lightingnewsnow.com\/?p=777","title":{"rendered":"Lineage Collections Appoints Hannah Grisack Director\/ Marketing &amp; Retailer Support"},"content":{"rendered":"\n<p>Florida-based <a href=\"https:\/\/lineage-collections.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Lineage Collections<\/a> \u2013 parent company of Sea Winds, <a href=\"https:\/\/lineage-collections.com\/collections\/lighting\" target=\"_blank\" rel=\"noreferrer noopener\">Lux Lighting<\/a>, and Finn &amp; Louise \u2013 has hired Hannah Grisack as director of marketing, AI, and retailer support. In this role, she will play a pivotal part in developing and executing marketing strategies designed to drive customers into the stores of Lineage Collections\u2019 valued retail partners.<\/p>\n\n\n\n<p>Hannah Grisack graduated from Wake Forest University with degrees in Psychology and Communication, complemented by a minor in Entrepreneurship. She began her career at a venture-backed startup as a growth marketer, where she specialized in scaling paid acquisition channels, optimizing conversion funnels, and leveraging data-driven insights to accelerate business growth.<\/p>\n\n\n\n<p>With extensive experience in social media management, customer experience, and analytics, Grisack brings a well-rounded approach to marketing and brand expansion. Her expertise will be instrumental in enhancing Lineage Collections\u2019 reach, strengthening relationships with retail partners, and unlocking new opportunities for measurable success.<\/p>\n\n\n\n<p>\u201cWe are incredibly excited to welcome Hannah to our team,\u201d said Christopher De Lisa, president of Lineage Collections. \u201cHer background in growth marketing and strategic brand development aligns perfectly with our mission to support our retail partners and elevate the customer experience. We are confident that Hannah\u2019s leadership and expertise will be a driving force behind our continued growth.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Florida-based Lineage Collections \u2013 parent company of Sea Winds, Lux Lighting, and Finn &amp; Louise \u2013 has hired Hannah Grisack as director of marketing, AI, and retailer support. In this role, she will play a pivotal part in developing and executing marketing strategies designed to drive customers into the stores of Lineage Collections\u2019 valued retail&hellip;<\/p>\n","protected":false},"author":2,"featured_media":782,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"iawp_total_views":36,"footnotes":""},"categories":[10],"tags":[166],"class_list":["post-777","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-people","tag-lineage-collections"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lineage Collections Appoints Hannah Grisack Director\/ Marketing &amp; Retailer Support - Lighting News Now<\/title>\n<meta name=\"description\" content=\"Lineage Collections \u2013 parent company of Lux Lighting \u2013 has hired Hannah Grisack as director of marketing, AI, and retailer support.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lightingnewsnow.com\/?p=777\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lineage Collections Appoints Hannah Grisack Director\/ Marketing &amp; 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